MENG GUO
Master of Science in public relations; GPA: 3.7/4.0
09/2013-05/2015
Boston University, College of Communication
My Resume
Education
Major: Jornalism; GPA: 4.0/4.0
09/2010-06/2012
University of Oregon (exchange program)
Bachelor of Arts in English; GPA: 3.8/4.0; China National Scholarship (2010-2011)
09/2009-06/2013
Beijing Language and Culture University
Work Experience
• Assist in media relations efforts for various clients: pitch the reporters and coordinate press opportunities • Manage social media campagins: create content; monitor conversations and evaluate campaign results
09/2014-12/2014
CreagerCole Communications — PR Intern
03/2014-Present
Right To Be — Board Menber, Social Media Consultant
•Planed and executed several largetest events at Family Week- the national event for LGBTQ families
•Created editorial calandars and created content for social media event promotion
•Cultivated corporate sponsorship and reached fundraising goals
Family Equality Council — Community Events and Programs Intern
05/2014-08/2014
SKills
Activities
Communicator Magazine — Multimedia Director
01/2014-06/2014
MSL China, Beijiing Office — PR Intern
09/2012-12/2012
• Developed and promoted photo/multimedia stories for BU Advertising/PR/Mass Communication department
• Led the multimedia team in brainstorming story ideas and planning the schedule of publication
• Charged with daily media monitoring and news clipping summary for major client Procter & Gamble
• Conducted social media research to analyze consumer and industry trends for various projects and reports
• Drafted press releases, social media posts and spokesperson’s speeches
• Hootsuite Certification
• Teaching Assistant at Boston University Principles of Public Relations class
• Social Media Volunteer at TEDXCambridge: updating Facebook, Twitter and Instagram
• Social Media Volunteer of the “Make Births Safe” campaign at Knobit Sante
• Member of BUPRSSA and Publicity Club of New England
• Co-founder and photographer of AGMY Photography Studio
• 2012 Associated College Press’ Photo Story of The Year 3rd Prize
• Volunteer at Youth of Education and Prevention of Sexual Assault (YEPSA, Eugene OR)
• Language Service Department Head of BLCU Volunteer Association
•Language: fluent in English and Mandarin Chinese
•Software: Microsoft Office (Word, PowerPoint, Excel), Photoshop, Final Cut Pro, InDesign, Illustrator, SPSS •Media related:
Hootsuite, social media platforms, SEO, Vocus and Cision media database, basic Google Analytics; blog writing, journalism writing; photography, videography, brochure/flyer design; media research, survey design
• Serve as board member at this student-run nonprofit
• Promote self-esteem, self-acceptance and self-worth among young people through social media channels
• Develop social media campagins and manage its social media accounts through Hootsuite
Schneider Associates — PR and Social Media Intern
01/2015-present
• Support clients in the higher education and corporate fields with traditional media relations
• Develop social media content, publishing calendars, social analytics and metrics